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GIERSZEWSKA ZARZDZANIE STRATEGICZNE PDF

Grażyna Gierszewska [email protected] [Strategic management for engineers] Zarządzanie strategiczne dla inżynierów, , Polskie Wydawnictwo . Analiza strategiczna przedsiębiorstwa by Grazyna Gierszewska, analizy strategicznej najczęściej stosowane w zarządzaniu strategicznym na zachodzie. Pages, Publication size in sheets, Book, Gierszewska Grażyna (eds. ): Wyzwania dla zarządzania przedsiębiorstwami, , Wydział Zarządzania.

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Traditional management and strategic management. Having accomplished the course a student will have been able to put into practice the methods of strategic analysis presented during classes.

Strategies of surviving and withdrawal. Case – SAP method. Advantages and disadvantages of this method.

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SWOT analysis simple, with points, strategic. Methods of analyzing microenvironment an estimation of a sector value, a map of strategic groups. Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy implementing. Kinds and way of formulating strategic goals.

Different kinds of strategy building? Transferring knowledge connected with the definition and the implementation of company’s strategy. Definition and features of strategic management.

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Analiza strategiczna przedsiębiorstwa

Methods of evaluation of a company? Formulation of strategic alternatives. Having accomplished the course a student will have been able to explain the chosen methods of strategic analysis – written exam. Having accomplished the course a student will have been able to put into practice the methods of strategic analysis presented during classes – making project. Kinds and features of information.

Having accomplished the course a student will have been able to choose the proper methods of diagnosing macro environment, micro environment and company’s potential.

Basic methods of getting information. Functions and kinds of the control. Definition and features of strategic business unit. Definition, features and levels of the firm? Kinds of SWOT analysis. Process of strategic planning. Mistakes often made in strategic planning. Formulating and implementing of balanced scorecard. Showing possibilities of applying methods of strategic analysis in practice.

Analiza strategiczna przedsiębiorstwa : Grazyna Gierszewska :

Procedure and organization of strategic control. Idea and elements of BS. Having accomplished the course a student will have been able to formulate strategic gierdzewska for a company on the basis of strategic analysis results.

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Strategic management as science and practice. Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy implementing – written exam. Preparing students for zarzdzanei independent execution of projects in the field of strategic analysis.

Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy formulating. Differences between controlling and control.

Grazyna Gierszewska – GETM3

Having accomplished the course a student will have been able to explain the chosen methods of strategic analysis. Role of information in management. Potential of an organization? Models of strategic management: Definition and rules of creating a firm?